Why Weina?

I have over 16 years experience in advertising, dreaming up ideas
and telling stories for multinational and local clients in the Asia Pacific.
An Australian resident since 2012, I have worked on a broad range of
Australian brands, from craft beer to retail to real estate.


I was ranked #104 out of 1000 top creatives in Campaign Brief Asia 2012
(China, Malaysia, Singapore, Thailand, Philippines, Vietnam, India and Japan).


I have produced insightful campaigns across different media platforms,
including print, outdoor and direct mail. No stranger to digital and social media,
count on me for effective website copy, social content, blogposts, SEO and
Google Adwords.

I am versatile, strategic and intuitive, always ready with a can-do attitude.


Always hungry for opportunities to do great work, I’m not afraid to push
myself or adapt to new environments.


I enjoy every aspect of the creative process, with great interest in photography,
typography and design. My musical training comes in handy for jobs with music
or sound production (I once moonlighted as a singer-pianist in smokey bars).
I have written jingles and performed them live at client presentations.


I am useful to have around. Count on me to put together PowerPoint presentations
or simple videos. I am adept at Microsoft Word and Excel, and can find my way
around Adobe InDesign, Photoshop and Premiere.


A Cannes Gold Lion sits in a box in my store room, among other shiny awards.
But nothing rewards me more than a campaign that delivers results, creates
social change, or puts a smile on people’s faces.


I make the most out of every day and love embracing new challenges. Top passions
in life include Crossfit (every alternate morning), cakes (see my Instagram) and
music (I’m on the worship team at church).


I am a natural team player and people love working with me.
Don’t take my word for it. Please view my LinkedIn recommendations.